When people visit a business website, they expect it to load quickly. If it doesn’t, they often get frustrated. And, when they get frustrated, they are likely to navigate away from your page and toward your competition. Eventually, this can lead to fewer conversions and can have a negative impact on your business. Slow loading times can also negatively affect your rankings. If a site loads slowly or has a high bounce rate it can drop in rankings or not rank at all. Fortunately, at Look to the Right, when we design or improve your websites, we prioritize fast page load times and strive to create a positive user experience all around.
A website that loads slowly isn’t just frustrating. It’s also unprofessional and reflects negatively on your organization. If your site doesn’t load quickly or loads incorrectly, newcomers to your business may get the wrong first impression. And, unfortunately, first impressions can be lasting. It’s important to paint your business in the best possible light. If you are struggling with slow loading times, don’t worry. We can help you decrease page load time so that you don’t scare off new customers or disappoint the loyal ones.
Create a Mobile-Friendly Site
You should strive to provide the same online experience to each of your customers. Often, businesses will create websites that load and function well when accessed from computers. However, when accessed from mobile devices, they may fall short. And, with more than 90% of internet users relying on mobile devices, that just won’t do. Google also uses mobile first indexing so sites that are mobile friendly are more likely to rank higher. We can help you create a mobile-friendly site that offers more consistent load times and site speed to every user, every time.
Your page load time can have a direct effect on your conversion rate. Whether you want site visitors to make a purchase, visit you in person, or schedule a service, you’re less likely to reach your goal if your site functions poorly. People can’t take the next step if they’re clicking the back button or closing their browser. For this reason, it’s vital that your site loads quickly. It also needs to provide a user-friendly, engaging experience from the first click to the last. That’s why our professional web design and development services are so important. They can go a long way toward helping you increase conversions and improving your rankings.
Contact Us Today
You deserve a website that ranks well and converts. At Look to the Right, we can help you create an appealing, easy-to-use site that you can be proud of. To learn more, don’t hesitate to contact us today.