If you have ever felt your marketing budget is being wasted, Pay per click (PPC) ads are the perfect solution for your Wilmington based business. Every business owner knows the importance of good marketing. The right marketing campaign can help you retain existing customers and attract new clients, but the wrong marketing campaign will quickly drain your budget and can miss your target audience. PPC ads allow you to target and attract the most relevant potential customers, whether they are in Wilmington or around the world, directly to your site.
PPC can have a positive impact on your Wilmington business right away. PPC allows you to track conversions. This means you will be able to know when a visitor clicks on your ad, makes a purchase, completes a form on your site, etc. Look to the Right (LTTR) can optimize your PPC to improve lead generation. We can work to fix underperforming ads and create content that will attract qualified leads. Google Ads (formerly Google AdWords) also offers e-commerce campaigns that allow companies selling physical products to target customers at the most crucial stages of their decision-making process.
Pay Per Click (PPC) Ads are Economical
With Google PPC, you only pay for the ads when someone clicks them. Traditional print and television advertising may reach some of your target audience, but will likely be ignored by the majority of viewers. Paying only for the relevant views ensures a maximum ROI on your marketing investment.
Pay Per Click (PPC) Ads are Flexible
PPC Ads can be worked into any marketing budget and grow with your company. They also allow you to make adjustments to your campaign on the fly. Your changes will be implemented within hours instead of days or months.
Pay Per Click (PPC) Ads are Transparent and Measurable
You will be able to track every click and every conversion. You will be able to see exactly which ads are working and which ones are not. This makes it easier for us to continually make improvements to your campaign.
Pay Per Click (PPC) Ads allow you to reach more customers faster
When a customer clicks on your ad, they are instantly directed to your site. You can also track conversions to ensure that once a customer reaches your site, they are finding what they need. Google Ads will reach your Wilmington, NC customers as well as customers around the world.
When you start a marketing campaign its best to consult the experts. At Look to the Right, we have decades of combined experience working with Google Ads and search engine optimization (SEO). As a Certified Google Ad Partner, we know exactly what it takes to be successful. Our team of web developers, graphic designers, web content writers, and SEO specialists have the skills to boost you above your competition. We can work with you to create a plan is best suited for your company. Based in Raleigh, we are just a short distance away from your Wilmington business. The longer you wait to improve your online presence, the farther you will fall behind your competition.