The fight for sales is becoming more intense every day. Local business owners have to compete with local area competition as well as massive online retailers. To stay competitive, your business needs to be locally visible and have a strong online presence. Falling even a few places on search engine results pages (SERP’s) can result in declining sales.
At Look to the Right (LTTR), we have been working in SEO and local online marketing for well over a decade and know what it takes to get your site to the top of SERP’s. We never offer packaged plans, so our local SEO is customized for your individual business. We can work with you to find a strategy that fits your budget and goals.
A well-planned SEO strategy has many long and short term benefits. Whatever your product or service, local SEO can help you reach more potential customers and build your brand. In the past, large national corporations have dominated the SERP’s. However, Google has updated their algorithm so small business websites are much more valued in local searches.
You now have the chance to be in the local pack, which is the group of three business shown at the top of SERP’s. Getting a place in the local pack can be difficult due to the competitiveness, but local SEO services from LTTR can help get you there. Our local SEO come with other benefits including:
More and more people are searching online for products and services and having a high ranking on SERP’s improves your visibility. The focus Google puts on local searches will help you reach more people in your area. LTTR can help you improve your ranking in hyperlocal searches or expand your reach to neighboring areas.
More visibility leads to more phone calls and foot traffic. This is especially true for people doing mobile searches. Mobile users will likely choose one of the top search results when they need to quickly get a product or service. Even if you’re better than your competitor, they may be chosen instead of you purely based on their ranking. LTTR can increase your phone & foot traffic by helping you improve your ranking with local SEO services.
With increased visibility and foot traffic comes sales. This can come in the form of in-person and online sales. LTTR can also help you optimize your website so it’s more attractive and converts viewers to customers. With a relatively low investment in your local SEO, you can see a huge ROI.
Look to the right specializes in all aspects of SEO. Our diverse skill sets allow us to maximize the potential of your website and boost your online presence. We are a Google Partner and always use the latest techniques to help you raise your rank. We also work with Bing/Yahoo, etc. to keep your information uniform on all search engines. We will make sure you are seen by your customers wherever they are.
Our local SEO is designed to help you better connect with the community so you can build a loyal customer base. We can help you with local link building which is good for your ranking and reputation. We are also experts in pay per click (PPC) advertising campaigns and can create a Google Ads PPC campaign that will extend your reach even further.
If you have questions about our local SEO or any other of our online marketing services, contact us today. Whatever the size or industry of your business, Look to the Right can help find an SEO solution that works for your.