A lot of people ask us about or name. What does it mean? Where does it come from? Is it political?!
It is not political. As with everything these days it has to do with Google. In the very beginning our main service offering was PPC/Google Ads/AdWords management. At that time when you did a Google Search the Results Page would display the ads on the right hand side of the page. Hence "Look To The Right" to view our ads.