Reputation Monitoring & Management for Health Care Providers
Most health care providers are aware of the important role that their online reputation plays in being able to attract as well as retain patients.
Recent studies show that even after receiving a referral to a provider, patients STILL check online reviews for information about that doctor. This is why it's not only important for health care providers to have a strong online presence; it's also equally important that they pay attention to what others are saying about them online.
At Look to the Right (LTTR), we provide professional online reputation management for health care providers - paying close attention to what patients are saying about you and your practice. We can offer advice on how to respond and/or make sure that we respond in a timely manner to help resolve issues.
What is healthcare reputation management?
So, what exactly is healthcare reputation management? While it involves multiple multi-faceted strategies, it’s simply the process of being aware of your online reputation and taking steps to improve that reputation. And, fortunately, with our help, monitoring and managing your reputation is easier than ever.
Reputation Services to Protect Healthcare Providers
Planning on growing your practice? Already have an established practice but faced with mounting online reputation issues? Let us help you reestablish your online reputation. Your business is too valuable to allow reputation management issues to stand in the way of success. Let our trusted team of Internet marketing and online reputation management experts help you grow your business.
The vast majority of patients turn to online reviews as a first step to establishing a relationship with a health care provider. If someone is leaving false reviews of your practice or is upset about the service they received, it is important to know about this as soon as it happens so that you can provide a response and work to resolve the issue.
Responding to negative reviews quickly and with a well-thought out answer often works in your favor and is better than the risk of a potential patient seeing that someone left a negative review that was never addressed.
We know how valuable positive reviews can be for building your practice as well as lending credibility to your skills and expertise as a healthcare provider. We also know how busy healthcare providers are. Physicians don’t always have the time to research every mention of their name on the web. We make it easier for them by providing a summary of everything so that they can at least be aware of what’s out there and review what is going on.
We can also make life easier for health care providers by monitoring and enforcing the removal of plagiarized content. The content you create is a valuable asset. We can scour the web to ensure no one else is using your content without permission. If we do find that your work has been stolen, we have the expertise in plagiarism prevention and enforcement to get the plagiarized content removed.
Allow our team to help you monitor for plagiarism and better respond to the needs, praises and complaints.
How do you build and maintain your reputation?
Building an online reputation takes time, effort, and knowledge. Many strategies, such as maintaining a professional, well-designed website, requesting and responding to online reviews, and providing useful on-site content, can help you develop a positive reputation and build better brand awareness. However, maintaining that reputation requires consistent effort and constant vigilance. For this reason, professional help is highly recommended.
How do I monitor my reputation?
You can monitor your online reputation by signing up for Google Alerts, regularly searching your business name on the major search engines, responding to negative reviews, and more. And, while you can and should do these things, they are no substitute for our professional reputation management services.
We go the extra mile to protect your brand and your business online. For proof, just take a look at some of the many reputation management services that we currently offer.
Reputation Monitoring & Management Services We Provide
Below are some of the online reputation management services we offer to health care providers.
- Monitoring & response to reviews
- Consultation/advice on how you/your practice should respond to reviews
Online Reputation Construction
- In-depth analysis of current online reputation
- Customized social media plan, outlining KPIs and goals for future management
- Actionable suggestions for how to address current online reputation issues
- Proactive, positive online reputation building
Responding to negative reviews
- Manage existing negative comments or reviews
- Manage online reviews
- Relationship building
Documentation for Legal Action (if Needed)
- Archival documentation of any and all reviews about your name/practice/practitioners
- Archival documentation of all dates, times, locations (sites) of reviews/mentions for case should legal action be necessary
- LTTR can appear in-person with documentation on your behalf if a case/hearing is pursued
Monitoring for Name/Brand Mentions
- Timely updates whenever your name/health care practice is mentioned online
- Proactive, early detection of any potentially harmful reputation issues
- Immediate response/action to negative feedback or comments
- Reputation construction to include the creation of new, positive mentions
Contact LTTR Today!
Know what is being said about your name, your practice, and your practitioners as soon as it's said (close to real time). LTTR can help. Contact us today to learn more about the online reputation monitoring and management services we offer to health care providers.