Tourism and travel is a 7 trillion dollar industry. In such a massive industry, marketing is extremely important, but marketing in the tourism industry can be difficult. You have to appeal to a local and worldwide audience while staying within a budget. Your customers are no longer booking through travel agents or reading travel magazines, which is why it’s so important to have a strong internet presence. It’s proven that if you are on the first page of search engine results you have a much better chance of being seen. Search engine optimization (SEO) gives you the opportunity to move up the rankings and attract more customers. The team members at Look to the Right (LTTR) are experts in multilingual SEO and internet marketing and have the tools to help you stand out in a crowded industry.
The key to making your tourism website increase in rank on search engines is to be more appealing to your customers as well as the algorithms used by Google, Yahoo, etc. This means having high-quality content that keeps your customers engaged, organically used keywords, links to other reputable sites, and a website that’s attractive and intuitive. Search engine optimization (SEO) is about optimizing these concepts better than your competition. SEO for the tourism industry is more complicated because you have to appeal to people worldwide who are most likely searching in their own language. Look to the Right (LTTR) can simplify the process for you.
It’s important to choose SEO services from a company like Look to the Right (LTTR) that can make your company more relevant to searches in multiple languages. Look to the Right (LTTR) has offices in Raleigh, North Carolina and Santiago, Chile. Our team members are not only experts in SEO, but a diverse group that knows what it takes to make your company appealing to different cultures. We offer a range of services that can be done in multiple languages. These include:
Pay per click (PPC) advertising is great for the tourism industry because it lets you control your budget while targeting the most relevant potential customers. Look to the Right (LTTR) is a Google partner that specializes in Google Ads (formerly Google AdWords). We can help you create a PPC ad campaign and track it’s progress, tweaking it on the fly to get your tourism business the best results. We can also create PPC ad campaigns in languages of your potential customers.
If you have thought about creating, upgrading, or adding languages to your tourism site, Look to the Right (LTTR) is your reliable choice. Our team consists of expert graphic designers, developers, and content writers that will make your stand out in the crowded tourism industry.
Call us today. We can meet with you and create an SEO plan that’s ideal for your tourism company. We never offer pre-packaged plans that may not fit your specific needs. We work with you to find the best solutions that fit your budget.